The present multicolor edition has been throughly revised and brought up-to-date.Multicolor pictures have been added to enhance the content value and to give the students an idea of what he will be dealing in reality,and to bridge the gap between theory and practice.this book ahs already been include in the 'suggested reading'for the A.M.I.E.(India)examinations.
The Multicolr Edition Has Been thoroughly revised and brought up-to-date.Multicolor pictures have been added to enhance the content value and to give the students and idea of what he will be dealing in relity,and to bridge the gap between theory and Practice.
While writing the book,we have continuously kept in mind the examination requirments of the students preparing for U.P.S.C.(Engg. Services)and A.M.I.E.(I)examinations.In order to make this volume more useful for them,complete solutions of their examination papers up to 1975 have also been included.Every care has been taken to make this treatise as self-explanatory as possible.The subject matter has been amply illustrated by incorporating a good number of solved,unsolved and well graded examples of almost every variety.
The text can be easily accompanied by the instructor's favorite cases. For a suggested list of cases, see the Instructor's Manual. Based on the authors' highly acclaimed book titled The Quest for Global Dominance, which was hailed as 'a blueprint for companies that wish to keep pace with the advance of globalization today...' (Business Monthly, September 2001). Gupta and Govindarajan are, individually and collectively, among the most highly respected academics and consultants on the subject of globalization. One of their early papers on this subject received the highly coveted Glueck Best Paper Award in Business Policy and Strategy from the Academy of Management. Presents lessons learned from their research studies of more than 100 global corporations and their experience guiding companies through the process of globalization. Provides broad coverage of issues related to creating and exploiting global presence. Each chapter focuses on a specific action-oriented issue. Case studies of real firms, such as Wal-Mart, Dell Computer, and Canon, provide insights into the challenges associated with globalization and illustrate the authors' findings.
Two new chapters on eneral Themodynamic Relations and Variable Specific Heat have been Added.The mistake which had crept in have been elinimated.we wish to express our sincere thanks to numerous professors and students,both at home and abroad,for sending their valuable suggestions and also for recommending the book to their students and friends.